Privacy policy
This Privacy Policy outlines how your personal information is collected, used, and shared when you visit or make a purchase from Toons Universe (the “Site”).
Personal Information We Collect
When you visit the Site, we automatically gather certain information about your device, such as your web browser, IP address, time zone, and some of the cookies installed on your device. Additionally, as you browse the Site, we collect details about the individual web pages or products you view, the websites or search terms that directed you to the Site, and how you interact with the Site. We refer to this automatically-collected information as “Device Information.”
We collect Device Information using the following technologies:
- Cookies: Data files placed on your device or computer, often including an anonymous unique identifier. For more information about cookies and how to disable them, visit allaboutcookies.org.
- Log Files: These track actions on the Site and collect data such as your IP address, browser type, Internet service provider, referring/exit pages, and date/time stamps.
- Web Beacons, Tags, and Pixels: Electronic files used to record information about how you browse the Site.
Additionally, when you make or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment details (including credit card numbers, PayPal, and Klarna information), email address, and phone number. We refer to this information as “Order Information.”
In this Privacy Policy, when we talk about “Personal Information,” we are referring to both Device Information and Order Information.
How Do We Use Your Personal Information?
We use the Order Information we collect primarily to fulfil any orders placed through the Site (including processing your payment information, arranging for shipping, and providing you with invoices and/or order confirmations). Additionally, we use this Order Information to:
- Communicate with you;
- Screen our orders for potential risk or fraud; and
- Provide you with information or advertising relating to our products or services, in line with the preferences you have shared with us.
We use the Device Information we collect to help us screen for potential risk and fraud (particularly your IP address) and to improve and optimise our Site (for example, by generating analytics about how our customers browse and interact with the Site and to assess the success of our marketing and advertising campaigns). We also use Device Information in our marketing campaigns for improved accuracy and effectiveness.
Sharing Your Personal Information
We share your Personal Information with third parties to help us use your Personal Information as described above. For instance, we use Google Analytics to help us understand how our customers use the Site — you can read more about how Google uses your Personal Information here. You can also opt out of Google Analytics here.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant, or other lawful requests for information we receive, or to otherwise protect our rights.
Behavioural Advertising
As described above, we use your Personal Information to provide you with targeted advertisements or marketing communications that we believe may be of interest to you. For more information about how targeted advertising works, you can visit the Network Advertising Initiative’s educational page.
You can opt out of targeted advertising using the links below:
Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal.
Do Not Track
Please note that we do not alter our Site’s data collection and use practices when we detect a Do Not Track signal from your browser.
Your Rights
If you are a European resident, you have the right to access the personal information we hold about you and request that your personal information be corrected, updated, or deleted. If you would like to exercise this right, please contact us using the contact information provided below.
Additionally, if you are a European resident, we note that we process your information to fulfil contracts we might have with you (for example, if you make an order through the Site) or otherwise to pursue our legitimate business interests listed above. Please also note that your information will be transferred outside of Europe, including to Canada and the United States.
Data Retention
When you place an order through the Site, we will maintain your Order Information for our records unless and until you ask us to delete this information.
Changes
We may update this Privacy Policy from time to time to reflect, for example, changes to our practices or for other operational, legal, or regulatory reasons.